Email marketing remains a powerful and reliable strategy for effectively engaging your target audience. It offers exceptional advantages in building relationships through relevant content, fostering trust, and driving customer loyalty. The ability to segment your audience and personalize messages maximizes open rates, click-through rates, and conversions. With precise tracking and insightful metrics, you gain valuable data to optimize campaigns and enhance results. Furthermore, email marketing's cost-effectiveness sets it apart from other digital channels, delivering impressive returns on investment. In today's ever-evolving digital landscape, email marketing remains an essential tool for businesses to connect, engage, and drive growth. Contact us today to leverage our email marketing expertise and propel your business to new heights of success.

Good question! For starters, the annual cost of a full-time senior-level designer now exceeds $100,000, plus benefits (and good luck finding one available). Aside from that, you may not always have enough work to keep them busy at all times, so you're stuck paying for time you aren't able to utilize.

With the monthly plan, you can pause and resume your subscription as often as you need to ensure you're only paying your designer when you have work available for them.

Most requests are designed using Figma.

Social media marketing is a valuable component of digital strategies, but it cannot replace email marketing. Both channels can work together synergistically to create a more effective overall approach. While social media platforms excel at brand awareness and real-time engagement, they have limitations in reaching and personalizing content for your audience.

Email marketing, however, provides a direct and personalized way to connect with your audience in their inbox. Through segmentation and targeted content, you can achieve higher open rates, click-through rates, and conversions. Moreover, email marketing offers better measurement of campaign effectiveness, including metrics tied to revenue.

Milhook offers a ton of flexibility in how you request designs using Trello. Some common ways clients request designs is directly via Trello, sharing Google docs or wireframes, or even recording a brief Loom video (for those who prefer not to write their briefs out). Basically, if it can be linked to or shared in Trello, it's fair game.

No worries! We'll continue to revise the design until you're 100% satisfied.

That's fine. We can do single request projects such as (just setting up email automation), and after that we will get out of your hair. It is completely up to you how long or short you need us for! We also will be extremely fair with our pricing!

Due to the high quality nature of the work, there will be no refunds issued.

Determining the optimal frequency for contacting your customers through emails is an important consideration. While the best time and day to send emails may vary, experts agree on an effective range. The sweet spot for contacting customers is typically one to four times a month.

Sending emails once a month is suitable for maintaining visibility, while two to three times a month strike a balance by allowing enough time between emails to avoid overwhelming recipients. Increasing the frequency to four times a month achieves a consistent weekly presence. However, it's crucial to monitor your open and unsubscribe rates. If engagement starts to decline, it's a sign that you have gone too far with the frequency.

Ultimately, finding the right balance ensures that your name stays in front of customers without becoming a nuisance. By being mindful of recipient response and adjusting accordingly, you can optimize engagement and maintain a healthy email marketing strategy.

Two vital email marketing metrics that serve as crucial indicators of success are email deliverability rate and email open rate.

Email deliverability rate, also known as the acceptance rate, measures the effectiveness of delivering emails to recipients' addresses. To calculate it, divide the number of emails delivered by the total number sent. For instance, if 1,987 out of 2,000 emails were successfully delivered, the deliverability rate is 99%.

On the other hand, the email open rate indicates the percentage of recipients who opened the emails in their inboxes. This metric holds significant importance for email marketers as it directly impacts campaign performance. If, for example, 750 out of 1,987 delivered emails were opened, the open rate is 40%.

Monitoring and analyzing these metrics provide valuable insights into the performance and engagement of your email campaigns. By optimizing deliverability and striving for higher open rates, you can enhance the effectiveness and impact of your email marketing initiatives.