A tall glass of beer on a table with "Tap House" text next to it.
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Taphouse

*Inspired by work we’ve done for a restaurant (names withheld for confidentiality).

PROJECT: Email Strategy, Email Design

Great food, cold drinks, and good times deserve great marketing. Taphouse—a lively destination for food, drinks, bowling, and darts—brought us on to elevate their email strategy and drive more traffic through their doors.

We took over their automations and campaigns with one goal in mind: create consistent buzz around weekly events, boost reservations, and keep their local community coming back for more. The result? Engaging emails that spark excitement, fill seats, and keep the energy alive.

Three smartphones displaying Taphouse promotional graphics for events like baseball games, social gatherings, and March Madness with detailed descriptions and schedules.
Three smartphones displaying the Taphouse website, featuring promotions for spring baseball games, social events, and March Madness. The website highlights drinks, entertainment options like duckpin bowling, and a new patio space.

The Challenge: Reignite excitement and drive consistent foot traffic through engaging email marketing.

SOLUTION

Taphouse needed to stand out in a crowded local scene. We took over their email strategy—revamping automations and launching high-energy campaigns that matched their vibe and delivered real results. From welcome flows to weekly event promos, every email kept their audience engaged and their space buzzing.

EXECUTION

We began by auditing their existing flows and campaigns, identifying gaps in messaging and missed opportunities for automation. From there, we built out a full system of email flows—welcome series, birthday offers, event RSVPs, and re-engagement emails—all tailored to drive bookings, boost attendance, and encourage repeat visits.

“Keep the energy high, & the inbox engaging.”

Four smartphone screens displaying a bar and entertainment venue's promotional content, including bowling and dart leagues, food and drinks menus, and events such as Monday specials and live music. Offers include discounts on bowling and darts and featured food items like burgers and tacos.
Four smartphones display a venue's mobile app, showcasing menus, entertainment options, and promotions. The screens feature images of food, bowling, darts, and a Monday special for discounted activities and burgers. There's also a call for league interest and reservation prompts.

We ensured every send felt exciting, brand-aligned, and easy to act on. The result? A strategic mix of automated and manual campaigns that keep the community connected, the events hyped, and the tables full.

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Get In Touch

Let’s get your audience hooked.

Person seated with an emoji face and halo, accompanied by motivational business quote.